Evonik chemists are anticipating the needs of hair care marketers by rolling out a range of ingredients that are intended to make consumers’ hair look and feel better, and easier to care for as well. “Formulators want to protect and restore hair,” noted Anna Howe, applied technology manager North America for the personal care business of Evonik Industries. “Our new technology can meet their needs and maintain healthy, strong and vibrant hair.” Howe explained that protection has become a me...